Business to Business Customer Service

Customer loyalty must be earned, not only with quality products and delivery systems but also with superior service. Competition is fierce and margins are squeezed to the point where yesterday's fair price is today's high end. To survive and grow, companies must differentiate themselves from the crowd by providing exceptional service.

Businesses in the supply chain are keenly aware that they are in a strategic partnership with their customers, which depends on trust and communication to create value. This workshop presents an overview of the importance of customer service, the elements of superior customer service, a few ideas for dealing with difficult customers, as well as how to effectively execute service recoveries.

This workshop features a lecture with a question and answer session — small groups allow for plenty of interaction.

Who should attend

Anyone who serves internal or external customers will benefit from this 4-hour intense and well-balanced workshop. Recommended for newcomers to the Business to Business (B2B) environment as well as for those who wish to reinforce their skills. If your position requires interactions with people, this seminar will help you promote a partnership relationship with your customers, foster loyalty, and contribute to your organization's competitive edge.